Yair
Lapid has produced a great post rebutting the City of Rekyavik's
stated intention to boycott all Israeli products. He also succeeded in
getting it printed a Reykjavik newspaper (I will deal with the
subsequent change to a boycott of "conquered territories" products in
another post). When I first read about the City of Reykjavik's intention
a few days ago, I wondered about how to handle the issue in terms of
pro-Israel public relations. Yair Lapid has certainly given us all a good
lesson on how to do it. It was truly brilliant, as one would expect from
a highly articulate and very experienced media personality. Not only
that. He has filled a vacuum that was missing in our public relations.
This
is not the first time that Lapid, as a member of the Opposition, has
performed well in pro-Israel public relations. On August 8, 2015 he
printed an article in Italian and German newspapers against the deal
with Iran (and boycott of Israel).
http://www.ynet.co.il/Ext/Comp/ArticleLayout/CdaArticlePrintPreview/0,2506,L-4688492,00.html
http://www.ynet.co.il/Ext/
But
let's be honest. Lapid is not really talking about the boycott. What he
is telling us, not-so-subtly, is that he deserves to be Prime
Minister, i.e., that Lapid can do a better job at foreign policy than
Netanyahu. When I checked Lapid's post today, there were already 20,000 'likes,' and the "Lapid for Prime Minister" drums were pounding in
rhythmic beat (although I didn't see anyone dancing around a bonfire). Dekel, for example, wrote that she doesn't understand why Lapid is not the Prime Minister.
But, my friends, that is the
thin ice that we have to be very careful about. Because Lapid writes
nice pro-Israel articles for the media, does that qualify him to be
Prime Minister? Is he really the person that we want at the helm on
complex issues vis-a-vis Iran, Hezbollah, Hamas and Palestinian
Authority or a variety of other delicate matters of foreign policy? Does
Lapid have the maturity to make real-time decisions on a Middle East
that is undergoing metamorphosis before our eyes? What concrete
experience, excellence and accomplishment in public service does Lapid
bring to the Prime Minister's table?
And let's remember something else. Israel was not idle when the City of Reykjavik declared its intention. In a couple of days, the Foreign Ministry succeeded in having the Icelandic Government declare its opposition to any boycott Israeli products, thereby relegating the City of Reykjavik's intended boycott to a dead letter.
I
will be following the Iceland issue, the gas deal and Iranian nuclear
agreement in future posts. If you like what you have seen, please stay
tuned.And let's remember something else. Israel was not idle when the City of Reykjavik declared its intention. In a couple of days, the Foreign Ministry succeeded in having the Icelandic Government declare its opposition to any boycott Israeli products, thereby relegating the City of Reykjavik's intended boycott to a dead letter.
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